Bonnaroo 2014 Sustainability Report
At Superfly we take great care to treat our planet with the same respect we have for one another. It's no coincidence that Bonnaroo has been commended annually for the last 8 years with the A Greener Festival Award, and recently receiving the Governor's Environmental Stewardship Award.
We can preach "go green" all we like, but it's the Bonnaroo fans who bring our sustainability efforts to life. That's why, for the second year, we've released the Annual Report to the fans, detailing each project and its results with complete transparency.
New in 2014, we introduced BonnaRoots, a farm-to-table community dinner in partnership with Oxfam and Eat for Equity. Fans bought reservations to the dinners (with 100% of proceeds going to the aforementioned non-profits!) and took a time-out from the hectic festival weekend to congregate and enjoy an organic, local meal.
In partnership with Plastic Pollution Coalition and Steelys Drinkware, we introduced a pilot program encouraging fans to reject plastic. Along with our traditional refillable metal water bottles, we sold metal beer cups that could be re-used at concessions stands throughout the weekend for $1 off beer purchases!
In 2014, a whopping 67% of all waste was diverted from landfills. Eco-Products supplied us with 100% compostable food service items, and waste types ranging from cooking oil to scrap metal to cardboard are hauled to the appropriate local vendor to be recycled.
In 2013, we became the first major North American festival to install a solar array. For two years now, we’ve sold power from our solar panels back to Tennessee Valley Authority’s green power switch program. Investing in solar panels on The Farm is a way that we’ve permanently committed to systems that will contribute to our long-term sustainability.